“Applications Salesforce and Slack may soon be a dynamic duo in the SAAS arena!”

Glenn Baruck, The eDot Family of Companies

On Tuesday of last week, Salesforce announced a definitive agreement to acquire collaboration app company Slack for $27.7 billion. Yes, that’s $27.7 billion! If approved and consummated, the acquisition would be the largest of over 60 in Salesforce’s history.

These two cloud computing giants are the two fastest-growing companies in the massive cloud computing/Software-as-a-Service market segment. This acquisition’s implications/benefits are of great interest to many, including current users of these platforms and organizations of all sizes who rely upon the SAAS market to operate and maximize their businesses’ efficiencies. Here, Rick Whiting for CRN.com takes an initial look at 10 things to know about the Salesforce-Slack acquisition agreement.

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“Zoom is a lot more than a work meeting or virtual cocktail hour get-together platform! Check out Zoom’s new products and features announced at Zoomtopia to find out more!”
Glenn Baruck, The eDot Family of Companies

Zoom continues to be the “go-to” platform application for keeping us all connected. Whether for personal or professional use, Zoom users are taking the Zoom platform everywhere they go. As it has evolved, Zoom has become more than a video communication service, as reflected in the words of Zoom Founder and CEO Eric Yuan, “Zoom has become the thing you do.”
Take a quick peek at the numbers, and you may agree with Mr. Yuan. Per Yuan himself, the Zoom platform now hosts more than three trillion annualized meeting minutes, with more than 300 million daily meeting participants. With these incredible numbers in mind, Zoom took to Zoomtopia 2020, its fourth annual conference and virtual event this year, to reveal several new offerings. Check out this article/slide-show from CRN.com author Gina Narcisi for the latest on the Zoom phenomenon.

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“Price and quality are still important, but according to these stats, the customer experience may soon be king.”

– Glenn Baruck, The eDot Family of Companies

It’s a new year and a new decade. If you are in the business world, depend on customers for the success of your company and have approximately four minutes to spare this article is for you! We all know that excellent customer service is traditionally viewed as one of the essential ingredients to business success but has often taken a backseat to competitive prices and product quality. However, as we move forward into the ’20s, statistics indicate that customer service and the overall customer experience are gaining importance as customers focus on brands that provide additional value beyond the initial purchase.   This short article by Swetha Amaresanand for HubSpot takes a look at some thought-provoking customer service statistics that every customer-focused business person should be aware of moving into the new decade.

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“Before you switch-on the music in your store, you need to know your audience. What may be good for some might not be so inspiring for others.”

– Glenn Baruck, The eDot Family of Companies

Today, retailing is as much about the shopping experience as it is about the product. One way retailers strive to enhance that experience is through music. That said, decisions about in-music are a bit more complicated than one might think. Check out this infographic from Ayaz Nanji of MarketingProfs for a bit of insight into the do’s and don’t of playing music in your store. Better to be informed than potentially alienate customers.

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“Business 101 sometimes needs revisiting. Without a satisfied customer base, you have no business.”

– Glenn Baruck, The eDot Family of Companies

As business owners, many factors influence sustained success. One major component that is the undisputed champion of successful companies is customer satisfaction. In most markets, the essential truth is that if you do not satisfy your customers, someone else will. Also, if your customers are not happy, there is a high likelihood that they will tell someone else about their bad experience. Finally, even if you have outstanding closers when making the initial sale, if you cannot sustain a high level of customer satisfaction odds are that your customers will not return to buy from you again.

Therefore, if you are a business owner or a marketer, it is critical that you make sure your customers stay happy with your business. However, how do you do that? Well, that’s where this helpful infographic guide from knowledge base software provider Helpjuice comes in. Initially shared by Vahe Habeshian for MarketingProfs, this quick and easy read will provide useful insights on satisfaction impact, drivers, measurement metrics, and principles.

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“30 years may seem like an eternity, but in the realm of history, it’s just the blink of an eye. Check out this cool infographic to uncover the brief 30-year history of The World Wide Web.”

– Glenn Baruck, The eDot Family of Companies

Hard to imagine but “The World Wide Web” was conceived only 30 years ago, in March 1989! It was the brainchild of British engineer and computer scientist Tim Berners-Lee, who then went on to create HTTP, HTML, a browser and WYSIWYG editor for webpages, and later the URL structure we now know. Little did Berners-Lee know that his original vision would forever alter the way the world shops, communicates and goes about almost everything in our daily lives.

This brief insight and fun infographic by Vahe Habeshian for MarketingProfs reveal the history of The World Wide Web and its unparalleled growth into the fabric of our society.

Bonus link! Here is a fun piece from FastCompany about MIT cracking the code on the internet time capsule MIT just cracked open historic time capsule

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