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Many Consumers Still Concerned About Smart-Home Devices

"Smart homes are cool but, security concerns still #1." - Glenn Baruck, The eDot Family of Companies The following article appears in:  eMarketer What are we giving up in the process as our homes become smarter and smarter? According to a McAfee survey of US internet users in November 2017, the number one concern for consumers…
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Lead Generation- Why Sales and Marketing Alignment Are a Must

“Greater client retention, higher sales win rates…worth the leap!“ - Bill Kerth, Movere Teleservices The following article appears in, Telemarketing Software Research shows that sales and marketing alignment is critical to lead generation success. According to Marketing Profs, aligning these two departments can lead to a 36 percent increase in customer retention rates and 38…
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How Automation Can Enhance Cold Calling

“Cold calling is still effective if done well and even more so with automation.“ - Bill Kerth, Movere Teleservices The following article appears in, Telemarketing Software Like it or not, statistics show that cold calling still delivers new business development initiatives one of the highest return rates. This brief article by Paula Bernier (and bonus…
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How to Keep Up With the Rise of the Visual Internet

"In advertising design, the power of simplicity remains a universal truth." - Mark Ingraham, Image Perspective The following article written by: MarketingProfs It’s a visual world out there and as a marketer, the challenge of getting readers to actually read is greater than ever (we’re actually happy you’re reading this!). Check out the excellent infographic…
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