Recent Posts by edot

Should You Be Cold Calling When ‘Social Selling’?

“If you want to be successful in B2B sales you need to embrace the cold call. The secret is in your approach and the practicality of your ask.“ - Bill Kerth, Movere Teleservices Jeff Molander wrote the following article for Target Marketing. Do you think “cold calling” is a waste of time? Are you are tired of…
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How to leverage surveys to improve your B2B marketing

“Have you incorporated surveys into your marketing strategy? If not, it may be a good time to revisit the idea, and of course, we can help if needed.“ - Bill Kerth, Movere Teleservices Kara Jensen wrote the following article for B2C. If you want to improve your B2B marketing (and who doesn’t) surveys are still one of…
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What Brands Can Learn From Sports Fandom

"A home run read for marketers who want to build passion for their brands." - Mark Ingraham, Image Perspective The following article written by: Ogilvy What Brands Can Learn from Sports Fandom Sports teams is big business, and while die-hard sports fans may not love the designation, major sports teams are big-time brands. The passion…
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