Monthly Archives: November 2017

Monday was a mobile reckoning for retailers

"In retail, it’s mobile or bust according to 2017 Cyber Monday sales trends." - Glenn Baruck, The eDot Family of Companies The following article written by: Business Insider A record-setting Cyber Monday saw mobile sales rocket to their first $2 billion day, according to Adobe Analytics. Seeing these numbers, it looks like retailers who haven't yet…
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To abbreviate your company name, or not to. That is the branding question

"A tough decision that can have positive or negative ramifications for your brand." - Glenn Baruck, The eDot Family of Companies The following article written by: B2B Marketing Some of the world's biggest company names are abbreviations: think IBM, NBC, ABC, CBS, CNN and many others. Companies with long names sometimes abbreviate too soon while others…
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Ransomware Ready: How to Prepare for the Day You Get Locked Out

"Finally starting to see the industry acknowledge that the odds of your company experiencing a ransomware attack is no longer “if” but “when." - Patrick Torney, eDot The following article written by: Risk Management The new reality is that it is now “When” not “If” you and your company are hit with ransomware attack and…
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