“In retail, it’s mobile or bust according to 2017 Cyber Monday sales trends.”

– Glenn Baruck, The eDot Family of Companies

The following article written by: Business Insider

A record-setting Cyber Monday saw mobile sales rocket to their first $2 billion day, according to Adobe Analytics. Seeing these numbers, it looks like retailers who haven’t yet embraced mobile are about to be left behind. Also reported was the fact that “Smartphones have become the de facto device for mobile shopping, while tablets continue to be more used as entertainment and gaming devices,” according to a statement to Business Insider from Taylor Schreiner, head of Adobe Digital Insights via email.

This is the way of the world in retail and it looks like it is not going to change anytime soon. Just as interesting was the fact that the reports showed that mobile sales are not just for the big retailers. In fact, smaller retailers (those with revenue under $10 million) look like they are benefiting from this trend as well showing a 30% greater chance of shoppers clicking on the “buy button” than their larger competitors according to the Adobe Analytics report.

To learn more about this insightful study and sweeping trend click here.

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“A tough decision that can have positive or negative ramifications for your brand.”

– Glenn Baruck, The eDot Family of Companies

The following article written by: B2B Marketing

Some of the world’s biggest company names are abbreviations: think IBM, NBC, ABC, CBS, CNN and many others. Companies with long names sometimes abbreviate too soon while others often wait too long.

In this article, Gary Slack looks at some excellent examples and provides useful insight into the branding question that looms over many companies as they search for their perfect identity.

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“School security continues to be top of mind for parents and administrators.”

– Todd Hepler, Digitek Security

The following article was written by: Security Info Watch

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“Finally starting to see the industry acknowledge that the odds of your company experiencing a ransomware attack is no longer “if” but “when.”

– Patrick Torney, eDot

The following article written by: Risk Management

The new reality is that it is now “When” not “If” you and your company are hit with ransomware attack and become locked out from your data. As a matter of fact, last year, the FBI recorded more than 4,000 attacks a day, a 300% increase over 2015, and cybersecurity firm Kaspersky Lab reported that ransomware attacks on businesses went from one every two minutes in January 2016 to one every 40 seconds in October of the same year.

This being the case, the time to get prepared is NOW and this recent article in “Risk Management” provides a good initial look into what you can do.

Read more here and GET PREPARED…it is coming sooner than later.

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“Feeling secure is a big issue for consumer banking.”

– Todd Hepler, Digitek Security

The following article written by: Security Info Watch

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“Phishing attacks continue to expose vulnerabilities in unsuspecting employees. Please remind your users to be vigilant, and exercise caution with their clicking this holiday season.”

– Patrick Torney, eDot

The following article written by: ZD Net

Now is not the time to let your guard down, one of the latest phishing attacks targeting your business emails is a Netflix-flavoured attack. These phishing emails, designed by attackers to look like they are from familiar brands, work to take advantage of people using corporate email addresses for consumer services.

This recent phishing campaign sees cybercriminals sending messages claiming to be from Netflix, targeting business email accounts in an attack, which, if successful, could provide hackers with the login credentials required to access corporate services. In addition, there is also the prospect of the attackers cross-referencing a successfully phished corporate account with personal emails and, if the same password is shared across multiple accounts, breaking into those too.

This Netflix style attack is extremely dangerous and was uncovered by researchers at PhishMe. Read more for more additional details.

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