Monthly Archives: February 2016

Stop Begging For Business: Align Sales And Marketing For Today’s Customer

"Is Your Sales Team Begging For Business or Strategically Integrated?" - Glenn Baruck/Chief Marketing Officer The following article written by: Ian Altman, Forbes Kelly runs a business services company. They provide exceptional service for their clients across industries. After initial meetings, Kelly and her team noticed that their potential customers would often stop returning phone…
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The Technology Trends That Matter to Sales Teams

"Has Your Sales Team Embraced Technology?" - Glenn Baruck/Chief Marketing Officer The following article written by: Andris A. Zoltners, PK Sinha, and Sally E. Lorimer, Harvard Business Review The convergence of mobile, analytics, context-rich systems, and the cloud, together with an explosion of information, is transforming sales, and enabling buyers and salespeople to engage with…
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